E-reader owners are happy with their gadgets

The NPD Group just announced the results of a consumer survey. From the press release:

E-Reader satisfaction is high among owners, according to a new report eReader Owners: Attitudes and Usage from leading market research company The NPD Group.  Almost all owners (93 percent) said they were “very satisfied” or “somewhat satisfied” with their device.  Only 2 percent of owners expressed any level of dissatisfaction.Features are important to eReader owners.  According to the report, 60 percent of owners said wireless access was their favorite feature on their eReader; touch was mentioned by 23 percent of owners.

Complete survey results are available from The NPD Group, but access appears to be restricted to  the firms clients.

via MobileRead

About Nate Hoffelder (11469 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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