Barnes & Noble to Test Bundling e-Books, p-Books

From the Publisher's Weekly article:

Barnes & Noble will begin testing the sale of bundled print books and e-books in the next 60 to 90 days, Barnes & president William Lynch said at yesterday's AAP annual meeting. Under the plan, B&N will offer customers who buy a print edition at one of their stores the opportunity to buy the e-book at a discount. Prices will be worked out in discussions with publishers, Lynch said, adding that B&N's aim is to make the transaction with consumers as seamless as possible.

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About Nate Hoffelder (11463 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

2 Trackbacks & Pingbacks

  1. Barnes & Noble, German e-tailers look at selling e-books in p-book stores | TeleRead: Bring the E-Books Home
  2. Barnes & Noble to Test Bundling e-Books, p-Books | The Digital Reader | Touchpads & Tablets

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