Publishers see iPad as path to sales increase

Financial Times has a pretty good summary of which magazine titles will be available for the iPad on Launch day. They also had this one little tidbit about themselves:

The Financial Times app, planned for release in Europe and the US in late April, will be a free download, but will have the same subscription requirements as, one of the few websites to charge for news.

The FT iPad app will be sponsored at launch by Hublot, the watchmaker, subsidising a two-month free access period, highlighting interest in Apple’s device from advertisers, a constituency as critical as readers to media owners.

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About Nate Hoffelder (11476 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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