More Evidence that Newspaper Paywalls don’t work

Hold the Front Page is reporting:

Regional publisher Johnston Press is quietly dropping its experiment in introducing paywalls to some of its local newspaper websites.As first revealed by HTFP last November, JP imposed a £5 subscription for anyone wanting to read stories in full on some of its local sites, including the Whitby Gazette in North Yorkshire and the Southern Reporter in Selkirk.

However the paywall at the Gazette has now been dropped with full stories now freely available again to users.


However a source at one of the titles involved in the trial said it had been a "disaster" and that the number of people subscribing had been in single figures.

Read that last line again. While it may be inappropriate to enjoy another's misfortune, I have to admit I snickered.

About Nate Hoffelder (11221 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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