Someone posted a link to a press release in a comment. The press release is interesting, but there is a bigger story in how they're promoting it. Here is the press release, BTW. Geleon Consulting announced a new platform that I'd describe as social media meets ebook reading (like Copia).
I read the press release. It wasn't relevant to the post, but it was relevant to my blog and I was going to write a post on it. Before I did that, I sent an email to the one attached to the comment. The email address was a fake.
The email address might have been mistyped by the commenter, but I don't think it is. No one makes those kind of mistakes in this day and age. You check that info before you post.
Think of what that fake email means. This is a tech company who is promoting a social media platform, and they apparently don't know that communication and identity are core principles in the trust relationship that is social media. I don't know who posted this link, and I can't communicate with them. I don't know if I'd want to use their platform.