Wiley report ebook sales up (but not as much as they could have been)

John Wiley & Sons released their FY2010 (the period ending April 2010)  financial report yesterday. Business in general was good. Revenues and profits were up and they paid off some debts.

One interesting detail is that ebook slaes were up 93%.  That sounds great until you learn that the industry showed an increase of about twice that. It looks like Wiliey's didn't do nearly as well as the industry average, but what does it really mean?

Absolutely nothing. Without more data this kind of pen and paper analysis is meaningless in the real world. We don't know why the industry figure is so much more. More publishers could have gotten into ebooks for the first time or they could have simply started sharing their data with the AAP. Or the biggest growth could have been in markets that Wiley is not in.

P.S. Before anyone points it out, I do know that the AAP figures were calendar year and Wiley's were fiscal year. I know the dates don't match up. I estimated.

About Nate Hoffelder (11478 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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