Gourmet Magazine comes back to life on the iPad (video)

From the press release:

Condé Nast will introduce Gourmet Live, an entirely new digital content product, it was announced today by Charles H. Townsend, President and C.E.O. of the company. Gourmet Live is an immersive and interactive content experience built on an ever-expanding collection of articles, menus, photos, videos and more, encouraging social connectivity and sharing, and game play.  It brings together branded high-quality content, social and location-based technology, as well as monetization structures new to Condé Nast, like virtual currency, that are typical in digital economies like gaming.

This is going to be a free app, with revenue coming from sponsorship and paid content options. Do you know what's most interesting? The content for Gourmet Live is going to be drawn from Gourmet's archives, and it will be combined with current restaurant guides and social networking features.

via Crain's New York

About Nate Hoffelder (11466 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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