One of the podcasts I follow a weekly series from PBS Media Shift called 4 Minute Roundup. This week's podcast is on the Kindle obviously. (Actually, it's last week's podcast. I missed it the first time around.)
In this week's 4MR podcast I look at the surprising success of the Amazon Kindle ereader in the wake of the hit Apple iPad tablet. While many people expected the iPad to impact the ereader market, instead the major players cut prices and Kindle sales tripled in the past month. Plus, Amazon announced a new line of Kindles that will cost even less -- with no touch screen or color. Book publishing veteran and MediaShift contributor Dan Brodnitz talked with me about Amazon's successful sell-everywhere strategy.