From the press release:
Kobo, a global eReading service, today announced that Fairmont Gold guests will have access to Kobo eReaders featuring a library of new and bestselling Random House books. The Kobo eReaders are now available at select properties in the US and Canada for guests staying on Fairmont Gold, a private, dedicated area offering guests the experience of an exclusive oasis with personalized service and enhanced amenities. The eReaders are loaded with a variety of fiction and non-fiction eBooks by authors including Bret Easton Ellis, Sophie Kinsella and Alexander McCall Smith. Upon returning the Kobo eReader, guests will receive a special offer for $2 off select Random House titles redeemable at www.kobobooks.com/randomhouse.
The opportunity to trial a Kobo eReader is a benefit of Fairmont President’s Club (FPC), the brand’s guest loyalty program. Free to join, Fairmont President’s Club provides guests with special benefits and privileges designed to reflect individual travel preferences and offer an enhanced level of service. Personalized travel profiles afford members customized stay experiences, while in-hotel benefits include private check-in, complimentary room upgrades, and high-speed and wireless Internet access. Guests can enroll at time of booking or online at www.fairmont.com/fpc.
This deal only covers 10 hotels, so it's really not that big of a deal.
Here's a thought. If this is just for premium customers then shouldn't Fairmont offer several ereaders? I mean, the customer is paying a lot of money already. Why limit the customer to just the one basic ereader?