Apps are the hot trend of 2010

Come 2011, they'll be last year's hot trend.

In my last post I made a remark that apps are so 2010, and I thought it deserves an explanation.

I'm at the XML 2010 conference right now (that's why I had so few posts the past couple days). One of the presenters has made a compelling argument that media apps just aren't a practical solution for magazines and newspapers. He thinks that in the long run they're going to swing back to web content. A number of people discussed this during the breaks, and I have to say I think he's right (in some cases).

Cost is an issue, but he stressed that he didn't think it was practical to develop an app for each platforms. We're looking at 4 major platforms now (iPad, iPhone, Android, WebOS), and if Google follows through on Chrome there will be 5.

Okay, I'm sure you think that 5 isn't so many, but how do you know it will stop there? Is it really a good idea to commit to an app for each platform when one can save time and money by going back to web content (HTML5)?

About Nate Hoffelder (11809 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

1 Comment on Apps are the hot trend of 2010

  1. Truth is none of those Apps do anything that can’t be coded in AJAX. Once HTML5 is anointed as production-ready, the wise ones will ditch the regulated appstores and switch to HTML5/AJAX.
    Of course, this assumes the various OS overlords *allow* these unregulated standard web applets to exist in their walled gardens. The loss of revenue will be significant.

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