Amazon Bought 4 New .CO URLs

TechCrunch reported yesterday that Amazon got the rights to 4 new URLs on the .CO domain from the licensing authority in Columbia. The 4 URLS are:

  • A.Co
  • Z.Co
  • K.Co

I bet you can guess that the is for Amazon, refers to the Kindle, and will be used with Amazon's new cloud storage service. But the URL might be a stumper if not for Amazon's logo. Look at the logo again. Do you see how the smile/arrow starts at the 'A' and ends on the 'z'? That was a deliberate design decision because Amazon wanted the logo to imply "from A to Z". i bet that's why they bought the URL.

via TechCrunch

About Nate Hoffelder (11468 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

3 Comments on Amazon Bought 4 New .CO URLs

  1. The is most likely for Zappos which is owned by Amazon

  2. Never noticed the a to z, I always thought it was a smiley face

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