"REDgroup online has always enjoyed a strong market share, and an incredibly loyal customer base and we see this acquisition as an opportunity to further build this business. The team are committed to providing customers with a great online shopping experience." Higgins said.
Pearson plan to run the websites and ebook operation as a separate business in Australia, whre it will be a subsidiary of Pearson Australia Group.
This is reassuring news for Kobo and Sony Reader owners in Australia, and the same goes for anyone worried about Amazon losing their only serious local competition in that market.
image by paloetic (time out)