Google released a Vook in the Kindle Store – free

This was not what I expected to find late on a Saturday night.

I've just downloaded Winning the Zero Moment of Truth, an enhanced ebook, from the Kindle Store. It's a little too late in the evening for me to want to put any work into the post, but I really do think you should go get it. It's a book on how people make decisions to buy things. It might sound boring, but it's really not. I put aside the couple fiction books I was reading so I could read this one right away.

Whether we're shopping for corn flakes, concert tickets or a honeymoon in Paris, the Internet has changed how we decide what to buy. Today we're all digital explorers, seeking out online ratings, peer reviews, videos, and in-depth product details as we move down the path to purchase.

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If you're a marketer, a CEO, a sales rep, or an aspiring entrepreneur, this video-enhanced eBook will help you understand this shift in the marketing landscape and show you the strategies it takes to win.

About Nate Hoffelder (11598 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

1 Comment on Google released a Vook in the Kindle Store – free

  1. Also available from B&N, but only for the Nook Color there.

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