In April, my .99 cent Short Stories earned $2.45 a borrow on Amazon Prime Lending. Math 101 anyone?
— Michael Robb Mathias (@DahgMahn) May 21, 2012
He got far more for a loan than he would have gotten if he had sold the ebook. What's more, everyone is happy with the situation - the author, the reader, and even Amazon.
Amazon launched the Kindle Owners Lending Library over 6 months ago, so now would be a good time to start a project I've been thinking about. I'd like to ask a couple questions of authors.
I, for one, don't like the idea of exclusivity, but I am honest enough to admit that joining this program is dependent on whether the authors benefit, and that's not something we could know until after it is tried. So here are my questions:
- Do you have ebooks in the KOLL, and if was it worth it?
- Did the loans boost sales?
- What's the ratio between the number of sales sales and loans?
I really do want to hear what authors think. Now that the KOLL seems to have leveled off at $2 or more per loan, anyone thinking about joining the program can look at the results of current participants, do a little math, and then decide if it's worth the risk.