This rumor has been denied all around, both by Amazon and Saraiva What's more. informed sources indicate that Saraiva is most definitely not interested in being bought by Amazon. I've also been told that this is an old rumor which had already circulated the Brazilian press.
In other news, Amazon has signed a deal with Xeriph. This is one of Brazil's leading ebook distributors and it represents over 200 publishers. Around 20 of those publishers have declined the contract and plan to negotiate independently with Amazon. The exact terms of the contract have not been disclosed but Amazon reportedly is paying 50% of list price, which is the same deal that Xeriph signed with Amazon's local competition.
New rumors suggest that Apple and the 2 dwarfs (Google, Kobo) are going to launch ebookstores in Brazil next month. That is new to me, but it is certainly possible.
image by criispi