UK eBook Market Grew by 20% in 2013

Nielsen hasamazon-kindle-uk revealed today that ebook purchases in the UK rose by 20% in 2013, with self-published titles making up one sale in five. The details were released at the at the Nielsen Books & Consumers Conference on Wednesday, and according to Nielsen researcher Steve Bohme the UK ebook market reached £300 £80 million in 2013. eBooks accounted for about 1 in 4 book purchases last year, but they also represented a far smaller share of the market than one might assume.

Like the US, paper books still dominate the UK book market, with an estimated £2.2 billion spent on them in 2013. This is about a 4% drop in sales from 2012, which had two blockbuster releases (Hunger Games and 50 Shades).

Update: There were a number of errors in the source article in The Bookseller. The Uk ebook market was actually worth £300 million, with an estimated 80 million units sold.

Nielsen's stats peg the UK ebook market at 3.5% of the overall UK book market. This would seem to be rather low to me, given that ebooks accounted for 25% of unit sales, but I suppose that if readers were buying a large volume of free ebooks, that might be throwing the calculations.

Self-published ebooks accounted for one in five ebook purchases, but they only represented 12% of the money spent. Given that self-published ebooks often sell for less than books from legacy publishers, this makes sense.

It would also explain why Nielsen has noticed a drop in the average selling price of ebooks. "The rise in self-publishing meant that in 2013, the average price paid for fiction e-books dropped to around 60% of that paid for fiction paperbacks," Bohme said.

The Bookseller

About Nate Hoffelder (11477 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

2 Comments on UK eBook Market Grew by 20% in 2013

  1. No one yet reporting how exactly Nielson is claiming they measured the self-pub to publisher purchases…. is this all based on survey data?

2 Trackbacks & Pingbacks

  1. Self-Published eBooks Accounted for Half of the Growth of the UK eBook Market in 2013 - The Digital Reader
  2. Is the Canadian eBook Market Leveling Off? - The Digital Reader

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