After years of rumors, Amazon will finally launch an own brand smartphone within the next three to six months. So says KGI Securities analyst Ming-Chi Kuo, whose reputation for accurately revealing device vendors’ plans long before they are announced definitely precedes him.
...“We predict Amazon (US) will launch its own brand smartphone in 3-6 months, using the same hardware strategy as used for its e-reader and tablet,” Kuo wrote on Thursday in a note to clients obtained by BGR. “The supply chain will start stocking up materials in 2Q14 for production. We estimate required components will amount to 700k-1.2mn units, and assembly to 300-600k units. Related suppliers will start to see benefits in 2Q14.”
You can safely ignore this story, for a couple reasons. For one thing analysts, along with Digitimes, are a source which cannot be trusted simply because far too often their guesses about product details and launch dates are simply wrong. That's why I don't report on their speculations.
For another, this analyst in particular reportedly has a bad reputation. When I wrote back in January about my reasons for avoiding rumors and speculation, my source mentioned Ming-Chi Kuo by name as making accurate predictions only about half of the time:
And despite claims that Ming-Chi Kuo is a "typically accurate" Apple analyst, his track record in 2013 is almost the same as 9to5 Mac's; in other words, approximately half of Kuo's predictions ultimately turn out to be either partially or substantially incorrect.
Sure, BGR might claim that Ming-Chi Kuo has a high accuracy rate, but BGR will reprint any old rumor. Absent actual statistics which show his accuracy rate, I simply don't trust their judgement.
And I don't believe this speculation either.