BitLit to Bundle Wiley Print/eBooks

BitLit-App-Logo-with-Name-on-transparent[1]With Amazon continuing to dominate ebooks, publishers are turning to other sales channels, including subscriptions, direct sales, and bundles.

John Wiley and Sons has inked a deal with Vancouver-based BitLit to offer low cost ebook/print bundles to existing and future customers. Readers who own Wiley books, including titles published under the Wrox and Sybex imprints, can now use the BitLit app for Android or iOS to download DRM-free ebooks of their print Wiley titles for 10% of the digital list price.

Founded in 2013, BitLit offers a unique bundle service which enables readers to add an ebook bundle to a paper book which they already own. Over 260 publishers, including HarperCollins, Elsevier, and O'Reilly, are offering a combined 80,000 titles through BitLit's platform.


All a reader has to do is personalize a paper book released by a participating publisher, take a couple photos with the BitLit app for iOS or Android, and download a matching ebook. BitLit even offers a new discovery service where users can take a shelfie and let BitLit identify which titles in their library have a matching ebook bundle.

That is slightly more work that Amazon requires for its 17-month-old Matchbook service, but on the plus side BitLit's platform is Amazon-free.

Actually, as you can see in this demo video, it's a lot more work - enough so that I'm not sure it will always be worth the effort:

According to Crunchbase, BitLit picked up around a quarter of a million in capital in four rounds, including a seed round in May 2014.

About Nate Hoffelder (11473 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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