HarperCollins to Release Special Vinyl Edition of Amy Poehler’s Memoir in September

8447794421_3c0eba313f_bIf there is any publisher with a "throw it up against the wall and see if it sticks" approach to marketing it would have to be HarperCollins.

This publisher bundles ebooks and print books, giving away free ebooks at airports and in-flight, and now they are going to go old-school with their next audiobook production.

HarperCollins announced on Tuesday that its audio division, HarperAudio, will release a special vinyl edition of Amy Poehler's memoir, Yes Please, in September. The seven and a half hour audiobook will be pressed on to 12 vinyl records and sold as a boxed set collectible item.

HarperCollins hasn't announced the price, but they are expecting it to be popular both among collectors and Poehler's fans. "Recordings published on vinyl and read by the author used to be the standard format for spoken word recordings, dating back to when Dylan Thomas first recorded for our Caedmon label in the 1950s," said Ana Maria Allessi, Vice President Digital Innovation and Publisher of HarperAudio. "Yes Please is a terrific recording that exemplifies modern audiobook publishing at its finest and we're happy to be able to broaden its reach by releasing a vinyl edition."

I am kidding, of course; HarperAudio plans to produce a single record with the highlights from the audiobook.

It will feature the voices of Amy Poehler, Carol Burnett, Kathleen Turner, and Mike Schur as well as a live recording from the Upright Citizens Brigade Theatre in Los Angeles, but not include the entire text of the book.

The production costs would make printing a complete audiobook on a vinyl record simply impractical, which is why HarperAudio will bundle a code so consumer will be able to download the full-length audiobook elsewhere.

HarperCollins via InfoDocket

image by mariacasaaurélien.

About Nate Hoffelder (11466 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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