Just in time for the new semester, Amazon has opened a new unstore on the campus of the University of California, Berkeley.
Amazon@ASUC Student Union, as the new location is known, is a 3,500 square foot space which features lockers, helpful Amazon staffers, and a tech area with "an interactive Amazon device experience where students can watch movies, play games, read books, listen to music, and more on Kindle e-readers, Fire tablets, and Fire TV devices".
“With the addition of the Amazon pickup location, the ASUC Student Union is able to offer something students have asked for and introduce a new way of engaging the campus community within the student union space,” said Joseph Greenwell, Associate Vice Chancellor of Student Affairs. “We are excited to see this new service model come to life and enhance the overall student experience here at Berkeley.”
According to Berkeley's student paper, the new facility is located in the recently remodeled Martin Luther King Jr. Student Union, just down the street from UC Berkeley's bookstore (Follett has a textbook concession, and there is apparently also a separate bookstore).
The unstore at the UC Berkeley is Amazon's third on-campus location, after Amazon@UMass and Amazon@Purdue, and when you factor in the unstores near the University of California, Santa Barbara, and the University of Cincinnati (Amazon@IslaVista, Amazon@Cincinnati) the count rises to five.
Amazon also has confirmed agreements to open two more locations in 2016 with the University of California, Davis and the University of Pennsylvania (the latter was announced earlier this week).