Penguin’s New Line of Books Will Explore the Secret Lives of Emoji

27270794090_36bbf3f2fc_bHollywood catches considerable flack for making movies about board games, those little troll toys, and amusement park rides rather than coming up with new and original stories.

Now Penguin Random House has demonstrated that it can be just as unoriginal as Hollywood.

Last year Penguin published new adaptations of Shakespeare which used emojis in place of text, and now The Bookseller reports that PRH is going to publish a line of books those pictograms which some use in text messages.

Penguin Random House (PRH) Children’s is creating a series of books based on popular emojis, including one based on the poo symbol.

The publisher is planning four story books – Sassy Girl, Pile of Poo, Laughing Crying and Heart Eyes – which are all set in ‘Emojitown’ and tell the story of what the emojis get up to when left to their own devices. They will be released in paperback (r.r.p. £4.99) on 4th October, along with an official emoji sticker book (r.r.p. £7.99).

PRH Children’s acquired the publishing rights from emoji company GmbH & Global Merchandising Services.

Richard Haines, acquisitions and new business manager at PRH Children’s, said: “We are delighted to be partnering with the emoji company GmbH & Global Merchandising Services to create these fun and humorous books, which launch later this year.  Now you will finally be able to find out the stories of pile of poo and sassy girl in these tales that are sure to make everyone smile.”

Earlier today a reader expressed doubt that the Big Five could innovate to save their lives. Clearly Penguin has proven her wrong; this publisher is just as innovative as Hollywood.

image by gfdnova1

About Nate Hoffelder (11591 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

3 Comments on Penguin’s New Line of Books Will Explore the Secret Lives of Emoji

  1. Smart Debut Author // 21 July, 2016 at 9:46 pm // Reply

    “The publisher is planning four story books – Sassy Girl, Pile of Poo, Laughing Crying and Heart Eyes…”

    Pile of Poo?

    Ah, Penguin Random House… saving the future of literature for us yet again! 😀

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