Save a tree – use .wwf instead of PDF

The World Wildlife Fund hve announced a new “save a tree” initiative. They’ve developed printer drivers for a new document format called WWF (it’s based on PDF), and they want you to use it instead of PDFs. Why? Because unlike PDFs,  it can’t be printed.

Okay, WWF actually is PDF, and it’s slightly silly for them to call it a new format. The only difference is that the WWF format has the “do not print” flag checked.

I like the idea. I rarely print PDFs, and I would like to try to discourage others from doing so. Unfortunately, the drivers only work on OSX at the moment, so I’ll have to wait.

Save as WWF

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.


  1. Takahiro Fujiwara5 December, 2010

    I could not understand why WWF is needed for prohibit printout. PDF has a flag to prohibit printout.

    1. Nate the great5 December, 2010

      You’re correct. It’s really just a token gesture.


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