Archos are planning an ereader, and it just cleared the FCC. We can't tell much from the FCC docs, but it looks like it's based on a 7" touch screen and runs Android. It has Wifi, a SD card slot, and ships with the basic abilities (like web browsing).
I do find it interesting that Archos are going down the same path as everyone else. Look at the manual, and you'll see they're using a custom home screen. But the thing is, it looks pretty much like everyone else's custom home screen. Interesting.