Amazon aren’t planning a Kindle tablet

Just a few minutes ago I posted on the new Cruz T301 Android tablet. This tablet had one really interstinf feature: it ships with the Kindle android app. I didn’t realize what that meant until after I hit the Publish button.

If Amazon had planned a Kindle tablet then they wouldn’t have partnered with Velocity Micro.

One thing that makes this really interesting is that Amazon added the former CEO of Palm to their board of  directors this week. The consensus is that Jon Rubenstein was brought on board to add his development experience to Amazon’s tablet project. I don’t think that’s going to happen.

I’m going to take this one step further: Amazon canceled their tablet becuase they’ve heard rumors about a smaller iPad. A  7″ iPad that costs $250 or $300 would drop the bottom out of the tablet market.

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.


  1. Mike Cane18 December, 2010

    Until the very end I thought you were full of it. But yeah, an iPad Mini would Change Everything. And I *still* say it’s coming next month. I doubt it’ll be a Retina Display, but let’s see (no pun intended, dammit).

  2. yuzutea18 December, 2010

    I think this does make some sense. Even if Apple doesn’t make a mini-iPad soon, in the next year or so there will be many, many 7-inch Android Honeycomb tablets, some of which may be comparable to Nook Color. The competition then will probably be relentless.

  3. Zigwalski19 December, 2010

    Your headline should say Amazon isn’t planning a Kindle tablet.

    Don’t you think with the quality of the Kindle that Amazon would want something better than the Cruz to be their official tablet?

    1. Nate the great19 December, 2010

      But that’s what the title says. They aren’t planning a tablet.

      And I didn’t write that the T301 was Amazon’z official tablet. I wrote that it was a sign Amazon weren’t planning to make their own. I expect Amazon to sign up other tablets.

      1. Zigwalski19 December, 2010

        You have no proof of this either way. Plus, the market is probably going to sway towards color in the next year or two so at some point Amazon will have a color device much akin to the Nook Color. I bet you a beer that they do 🙂

        Plus your grammar is in correct. Amazon is a singular word. So you should be using is after it not are.

        1. Nate the great19 December, 2010

          Note that I referred to Amazon as “they”. Just becuase everyone else gets noun-pronoun agreement wrong doesn’t mean I have to.

        2. Mike Cane19 December, 2010

          Nate is using the British Way.

          1. Nate the great19 December, 2010

            Yes, except that most Brits don’t use it anymore.

  4. gous19 December, 2010

    Well B&N allowed Pandigital to access their bookstore but still produced the NookColor. Why not the same for Amazon?

    For what its worth my take is that Amazon realized they were missing out. Despite being widely panned it appears from eg Best Buy and Walmart online rankings that Android ‘ereader’ tablets are selling in some quantities this holiday season.

  5. Alan Cramer1 October, 2011

    ha ha


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