Amazon just added The Book Depository to their empire

Amazon is not the type to sleep in on a holiday. They announced in a very brief press release today that they bought one of the major online bookstores, and thus eliminated one of their competitors.

"Customers in more than 100 countries enjoy The Book Depository's vast selection, convenient delivery and free shipping," said Greg Greeley, Amazon's Vice President of European Retail. "The Book Depository is very focused on serving its customers around the world, and we look forward to welcoming them to the Amazon family."

"With the support of Amazon, we look forward to continuing our growth and providing an ever-improving service for readers globally," said Andrew Crawford, Founder, The Book Depository.

If you don't buy from them then you might not have heard of The Book Depository. They're a UK based online bookseller who sell paper books and offer free shipping to over a hundred countries in the world. That's more countries than Amazon operate in, I believe.

I've been watching TBD for a while now, and it was clear at least 7 months ago that they were outcompeting Amazon. This purchase happened for much the same reason as Woot, Zappos, or any other time Amazon bought out the competition. Basically, Amazon bought The Book Depository because they did the job better in that one niche.

Of course, the other interesting detail here is that the folks at Amazon clearly don't think paper is dead. Otherwise they wouldn't have invested in The Book Depository.

P.S. A little over a month ago I came across a presentation that listed all the different companies and websites owned by Amazon. It's now out of date, of course, but it will still astound you when you see the true size of Amazon's retail empire.

Amazon.com: the Hidden Empire

View more presentations from faberNovel

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader: He's here to chew bubble gum and fix broken websites, and he is all out of bubble gum. He has been blogging about indie authors since 2010 while learning new tech skills at the drop of a hat. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.

6 Comments

  1. Quasar4 July, 2011

    They better not ruin ’em. Those guys are my main online source of books.

    Reply
    1. Andrew14 July, 2011

      Same here – I Love the free shipping! Main reason I switched to BD from Amazon, too.

      Reply
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