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Thalia bought app developer Textunes

Earlier today I wrote about Thalia and their new ereader and reading apps. It looks like they decided to buy the expertise they need to make the reading app instead of hiring it. Today Thalia announced that they were buying Textunes, a developer with reading and ebook apps for both iOS and Android. I guess this means that Textunes will be working on Talia’s new iOS and Android reading apps.

TBH, I was slightly surprised. I had assumed that Thalia would simply contract out the development work for the apps. Bluefire could do it, and so could txtr. But buying the expertise also makes sense, given that ebooks will only grow in importance. As the shift to digital accelerates, having an in-house developer will only grow more useful, not less. This is especially true for a 300+ store bookseller that wants to transition to being an ebook retailer.

via boersenblatt

 

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Comments


Eoin Purcell August 9, 2011 um 5:53 am

Seems a wise move alright!


Rumor: German Bookseller Thalia to Sell the B&N Nook | Ink, Bits, & Pixels June 12, 2015 um 8:40 am

[…] much success they've had on the market. Thalia also bought an app developer by the name of Textunes last year. This developer specializes in reading and ebook apps, and that should give you an idea how […]


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