Samsung Launches a Projector-Equipped Smartphone in China

beam2Samsung may have a reputation for copying Apple, but there’s at least one way that the Korean gadget maker differs. Rather than offer a one size fits all product in all markets, Samsung will often release a unique device which has been developed or customized for a single market.

Take the Samsung Beam 2, for example. This smartphone launched in China this week on China Mobile, and it packs in a feature that is rarely seen in smartphone. In addition to generally unremarkable specs, the Beam 2 sports a relatively low resolution projector.

This smartphone runs Android 4.2 Jelly Bean on a quad-core 1.2GHz CPU with 1GB RAM, an unknown amount of internal storage, and a microSD card slot. I can find a mention of a single 5MP camera, and in terms of connectivity the Beam 2 supports Wifi, BT, Glonass, and 3G. The Beam 2 also sports a relatively low resolution 4.66″ screen (480 x 800). According to the product listing, this matches the resolution of the projector.

In short, Samsung took a budget smartphone and added a cheap projector.

SM-G3858MSACHM-206146-1That’s a strange device, isn’t it? Given the unimpressive specs, I wouldn’t expect there to be much of a market for this smartphone, but I’m probably wrong. This is in fact Samsung’s second projector equipped smartphone; the first Beam was launched in 2010.

Engadget was not impressed by that phone when they got their hands on it in 2012, but I bet that consumers had a different opinion. Samsung had to have sold enough to make the second model a good investment.


Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.

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