In the month and a half since Amazon first announced the mandatory Kindle ereader firmware update, they’ve sent emails, post cards, and more emails to remind Kindle owners that they have to update their ereaders. (This story has gotten so much attention that even Snopes weighed in, confirming that this is not a hoax.)
And now Amazon has taken the reminder process to a whole new level. The retailer is reported calling Kindle owners to remind them about the update. I haven’t gotten a call myself (perhaps because I’ve complained about Amazon stalking me on Twitter), but I’ve heard from a reliable source who has.
Earlier today Glinda Harrison posted:
Today, however, Amazon took it one step further. We actually got a recorded phone call at the house from Amazon reminding us that we need to update our Kindles in order to keep accessing the Kindle libraries and Amazon’s servers. The recorded message, which was repeated twice, re-iterated the instructions on theKindle update page and emphasized that Amazon customer service was available any time to offer assistance by calling 1-866-321-8851.
The recording instructed us to please disregard the message if we had already updated within the last few days.
Crazy, isn’t it?
Well, it’s going to get worse. My inside source has told me that Amazon will soon be sending telegrams to Kindle owners, carrier pigeons, and drones. (Speaking of which, I’ve just realized why a package containing a fax machine is sitting on my porch. Maybe I should go plug it in.)
Did you get phone call? What about a post card?
image by Praveer Sharma