Don't look now, but Amazon has gotten back into the premium smartphone market.
After the premium priced Fire Phone crashed and burned, Amazon regrouped and last year co-branded several new mid-market Android smartphones. Primer owners could get a good deal so long as they put up with adverts. This worked out well enough that Amazon currently offer 13 Android smartphones exclusively to Prime members, including the LG X charge, LG G6, LG G6+, and the LG Q6, which were announced today.
I know that this doesn't sound very newsworthy, but what caught my eye about today's news was that two of the phones, the Lg G6 and G6+ cost in the range of $400 to $500.The ads will save you about $50 to $100 off the price of the unlocked model, putting the price of the unlocked phone in the same range as the iPhone.
Amazon is now selling ad space on smartphones that cost as much as the iPhone.
Would you buy one?
I know I would not; a $99 smartphone does more than I need, so there is no way I could justify spending $500 on one.
But we all have different priorities; what are yours?