Infographics: What Your Font Choices Say About You (2)

I have a two-fer for you today.

A lot of people think that the font types you choose for your logo, website, and other text will say something about you, your business, and your personality. I'm not sold on the idea, but there's some truth to the related theory that font choices convey meaning to the reader.

I did find a couple fun infographics that make a connection between personality and font choices.

The first comes via Twitter, and was hosted on The Visual Communications Guy blog (I could not find the original post, sorry). It makes cracks about the type of person who would choose each font.

Infographics: What Your Font Choices Say About You (2) Infographic

click to enlarge

The second infographic explains the psychology behind font choices. It divides all fonts into 5 general categories, and explains how a reader will see them:

You should take careful consideration when choosing a logo font. As you may already know, people have certain feelings, emotions, and associations when they see certain colors. What you may not realize is that they have a similar response to typefaces and fonts.

So, for example, if you want to portray that your business is traditional or respectable, you might want to consider a serif typeface. If you want to people to see your business as stable or modern, you should lean towards a sans serif typeface.

Do you think that is good advice?

Infographics: What Your Font Choices Say About You (2) Infographic

Crazy Egg

About Nate Hoffelder (9907 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

1 Comment on Infographics: What Your Font Choices Say About You (2)

  1. For me, being an old guy, I always prefer a sans serif font. Forget the connotations, my eyes aren’t as good as I would like.

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