Amazon is Beta-Testing New Author Pages

I just read in the 20Booksto50K Facebook group that you can now find a couple different author pages on  The old page, which is shown below (link), features different styling from the new page, which is shown above (link).

Aside from the difference in appearance, the pages are fundamentally the same. If you would like to see a new page, all you have to do is find the Amazon product code for an author (their ASIN) and add it to the end of this URL:

For example, Joanna Penn’s ASIN is B002BM8ICW, and her new author page can be found here.

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.


  1. Bill Peschel9 May, 2018

    Looks like they took it down.

    1. Nate Hoffelder9 May, 2018

      I can still see them.

  2. Maybe I haven’t had enough coffee, but they look the same to me, both with Steven King’s page and my own.

  3. Nirmala10 May, 2018

    On my computer, there is a big difference: the new page has buy buttons right next to the book listings, and the old one does not, so you would have to click through to the individual book pages in order to purchase.


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