Books2Read’s Universal Book Links Are a Great Tool For Authors
Draft2Digital has come up with a solution to a problem which has been nagging authors for years.
Authors are frequently encouraged to link to as many different online bookstores as they can. The goal is to make sure that a reader can find an author’s book in their preferred bookstore, but given how much work this entails most authors just link to Amazon and the several second-tier stores (Google, Apple, Kobo).
If you have been following digital publishing news for long enough then you can probably recall times when authors were excoriated for not linking to all bookstores.
Now they can.
How it works is that you give it a link to an ebook in an ebookstore, and then B2R automagically gathers links to the same title in other online bookstores and creates a page like this:
The page is rather sparse in terms of details; there’s no book summary and little metadata, and the cover image is really too small to be very useful. (Change those two details and this would make an awesome book landing page service.)
But on the plus side there are a huge number of links to more bookstores than you can shake a keyboard at.
The service works for anyone, and if you create an account you can even use this service to manage your affiliate links for those bookstores.
And that means that book bloggers, for example, could use this service when they review a book and link to all of the places where you might buy the ebook. Authors could also use it to help them find all the places where their book is available.
It would be best practices to link to Kindle, iBooks, Kobo, and Google Play directly, and then use Books2Read to cover the rest.
But that’s just my hot take; if you have experience with Books2Read, I’d love to hear from you in the comments.