DC Comics is Looking at Digital Subscriptions
DC Comics went digital in a big way last week when they made their catalog available in iBooks Kindle, and the Nook stores, but that’s just the beginning. According to Hank Kanalz, DC Entertainment’s SVP of Digital, this comics book publisher is also planning to expand their digital catalog.
As much as they like the idea of selling single titles, DC knows that the real money is in recurring subscriptions. That’s why they’re looking to use the subscription features available for iBooks, Kindle, and Nook. Hank: “We don’t currently offer subscription options but are considering this as a possible future digital feature. Stay tuned!”
Hank also indicated that DC is working to add their back list to all the ebookstores. “We will be adding backlist titles over the next few months, more will be added each week, in addition to the same-day digital and digital-first titles that are released weekly.”
But one thing which DC Comics won’t be able to do is offer cross-platform availability. Comics bought in one ebookstore cannot be transferred via an external account with DC Comics. Of course, this silo issue is shared by all publishers, so DC is not alone in having their hands tied.