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Digg Revives as "Digg Deeper"

digg_logo-617x416[1]The acquisition of Digg by Betaworks bore expected fruit today.

Digg has just announced that they are relaunching as a personalized news aggregator called Digg Deeper. While Digg offers an aggregation of links shared across the web, Digg Deeper is going to focus on links shared only by people you know:

Behold: Digg Deeper. A way to see, in real time, what your friends think are the most interesting things to read and watch.  Each day, Digg’s editors distill the Internet down to its finest, funniest, and fail-iest (if that’s not a word, it should be) essence. With Digg Deeper, we’re taking that one step further by alerting you to the best stories coming straight from the people and sources you trust most, starting with those you follow on Twitter.

Sign up for Digg Deeper and give it access to your Twitter account, and a short while later it will start sending you a stream of the most shared links in one of several ways:

  • A scrolling list on the Digg homepage,
  • Real-time email alerts, or
  • Mobile notifications from our iOS app.

DD only works with Twitter at the moment, but  in the announcement Digg says that they’ll be adding other social sources soon.

Digg Deeper is based on, a personalized news aggregator which Betaworks developed in 2011. Then, as now, told you what links your social connections were sharing, but it was limited to only iOS (support was later expanded to include email). The team was folded into Digg when Betaworks acquired Digg in 2012, and ever since then I have been waiting to see if any interesting synergy would result from all that talent.

Since Digg Deeper is still invite only, with existing users are first in line, I can’t answer that question just yet. But pretty soon the service will be open to all.

If you have access, let me know what you think.

I’ve never used, and that was probably an oversight on my part. When it launched I didn’t think of Twitter as a source of links to content, so it didn’t occur to me that using to aggregate and quantize the shared links could prove useful as a way to find new stories to read and report on. I plan to correct that oversight as soon as I can.


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