HarperCollins UK Relaunches Website, Adds Jacuzzi, eBookstore
HarperCollins has just relaunched their website in the UK, and I’m sure it comes as no surprise that they’re selling ebooks direct to customers.
Starting with the Pottermore-esque Narnia.com in October 2013 and continuing with the relaunch of the HarperCollins US website in July 2014, this publisher has been investing in direct sales.
And now that investment has expanded to the UK. The new HC website builds on the knowledge and experience HarperCollins gained from launching a US-based retail platform over the past year. The site currently offers ebooks which can be read on HarperCollins apps for Android, iPad, and iPhone, and there are plans to also sell physical books as well.
"It’s fantastic that readers can now access our brilliant content directly from HC.co.uk, which really does once and for all put us in the retailer bracket – which begun with our brilliant Collins, Tolkien and C S Lewis platform," said Digital sales director Wendy Neale. "I’m looking forward to the opportunities that the site presents us, and can’t wait to see it go from strength to strength."
Over the past year, HarperCollins has proven to be the major US trade publisher most willing to experiment with new business models. They’ve signed deals with ebook subscription services Oyster, Epic, Scribd as well as deals with BitLit and Bookshout to test two different print+digital bundle platforms.
This is definitely a publisher to watch, especially over the next week or so. I have gotten hints that they might be changing their policy on DRM . I have no info to share today, but this story has me on the edge of my seat.