I think now would be a good time for Amazon to start working on the site design. I'm sure that you think it's great, but people shop for content in certain ways, and the site doesn't mimic that.
For example, back when I bought paper books, I usually bought 6 or 8 or 10 at a time. I'd discover an author and then go buy his backlist. I can't do that in the Kindle Store. For some reason Amazon decided to forgo the shopping cart for Kindle ebooks, and I've always found the lack frustrating.
Do you think the same will apply for apps? I know I used to sometimes by games 3 or 4 at a time, and I could see that I might want to buy several apps at once.
One other gripe I have is that the search box usually doesn't work right. Call me picky, but when i want to search by an author's name, I don't want to see where that name pops up in book titles. I'm not looking for books.
Is there any part of Amazon that you find awkward?