Just in time for the last of your Christmas shopping, Apple has added a new gifting option in the iBookstore. Now a realtive or friend will no longer have to give an iTunes gift card to a book lover; they can give a specific title.
Customers can now elect to "Gift this Book" rather than buying it directly. The process works the same as in iTunes, which has had this feature for some years now. It's even been available for iOS apps since 2010, but it wasn't until today that Apple's ebookstore joined the fun.
Gifting in the iBookstore works the same as in iTunes. Just choose the tile you would like to give, the gifting option from the dropdown menu (on OSX) or the Share button (on iOS), and then simply add the recipient’s email, the sender’s name, an optional brief message, and the date that the gift should arrive.
Like all of Apple’s other content stores, you can only gift an ebook to someone in the same country as you—there’s currently no support for gifting internationally. This is going to be a downer for those of us who, thanks to this new invention called the Interwebs, have friends in other countries.