Nate’s Big List of Free & Paid Book Promotion Websites

Nate's Big List of Free & Paid Book Promotion Websites Self-Pub

As everyone knows, an ebook is an author's best marketing tool. You can trade a free ebook for a mailing list signup, or drop the price and rack up a lot of sales.

But in order to do that, you'll need to get your ebook in front of potential readers, and that is where paid and free ebook sites come in.

The following lists are a compilation of promotion sites, both free and paid. I have not used them all, but I have filtered out the more disreputable companies (Inkitt, for example) as well as any site that couldn't pass the smell test. I also skipped sites that offered no info on how you could join and promote your work (you would be surprised how often that happened).

The sites vary from forums where you can mention an ebook deal to services you can use to trade an ebook for emails. Each site has their own requirements, and so to help you out I did a little digging on each site, wrote a quick description, and then sorted the site into the appropriate list(s).

I initially started with just two lists, much like what Kindlepreneur published 3 years ago, but once I started classifying the sites I found had at least four different categories:

  • sites for building a mailing list
  • sites for building/managing an audience, and
  • free & paid book promotion sites

I have 70 sites listed in this post, but I would love to add more - especially for the first two categories.

Let's start with the services that can grow your mailing list. This is a short list, but these sites can be incredibly valuable in the long run because they give you a chance not to just give away an ebook but to connect with readers.

Mailing Lists, Ho!

SiteCostErotica allowed?Details
author's websitefree yesAn author's website should be your first choice for giving away a free ebook in exchange for signing up for your mailing list.
Book Funnel$20 to $250 a yearyesBookFunnel is a little pricy but on the upside it makes it incredibly easy for a reader to download your ebook.
InstaFreebiefree to $50 a yearyesInstaFreebie is a slightly cheaper alternative to BookFunnel. There's an ongoing debate as to which is better.

Those three sites are great if you want to build your mailing list long-term, but what if you want to promote your career and build an audience?

Author Promotion Sites

SiteCostErotica allowed?Details
Book DailyfreeunknownFocused on sharing excerpts, not deals.
Book Sproutfree to $20unknownNetGalley lite. This service lets you distribute ARCs to fans, bloggers, etc.
eReader Girl$100unknown"Author of the Week" featured post
Indie Author NewsunknownunknownSite promises author interviews and banner ads but does not give specifics.
Book Praiserfree to $180unknownNot a deals site so much as an author and book promotion service.

Do you just want to give away an ebook today?

There are hundreds of sites that can help in a wide variety of ways. Some just list your ebook deal on their site, while others have an email newsletter. Some are free, while others charge fees.

Let's start with the free sites (in no particular order).

Free Book Promotion Sites

SiteCostErotica allowed?Details
Free Books and More freeyesThe ebooks can be either free or paid, but they must have at least 10 reviews, a minimum 3.5 star rating, and be at least 100 pages long.
MobileRead ForumsfreeyesThis is less a book promotion site than an online community that keeps a section just for ebook deals
Awesome Gangfree or $10yesAG promotes ebook deals to its 55,200 FB and its 14,500 Twitter followers. It also has a newsletter, and for $10 you can be featured for two days.
eBookasaurusfree or $10noAll books accepted and promoted on its site and in its newsletter. The $10 is for featured promotion.
Book SlicedfreeunknownBoth paid and free accepted and promoted in newsletter and on its site.
Reading Dealsfree or $29noContent quality standards, and at least 5 reviews with a 4 star average.
People Readsfree to $30yesNo typos, good covers, and at least 10 reviews with a 3.9 star average.
The Book Circlefree to $19noAt the free tier, you might get your ebook listed on their deals page and promoted on social media. The paid tiers guarantee promotion.
Book PinningfreeunknownLike Pinterest, but for book covers.
Free Kindle DealfreeunknownBook has to be free, and in the Kindle Store.
eBook Stagefree to $50unknownMust have a quality book cover, and a an average review of 0.0 stars or higher.
Ask Davidfree to $10unknownNewsletter promotion is free, but if you want Tweets that will cost $10.
Free Today on Kindle & BeyondfreeunknownFacebook group only
Book Hippofreeunknown UK-focused service, free account is required
Free Kindle Booksfree*unknownNo restrictions on price or free book, but placement is only guaranteed with a donation.
Totally Free StufffreeunknownA site with links to lots of free stuff, including ebooks.
Book Deal HunterfreeunknownFree ebooks only. No guaranteed listing. Must be submitted at least 2 days in advance.
eBook Skillfree to $28unknownSubmitting a book is free, but featured placement and activity reports cost extra.
Zwoodle BooksfreenoHate, religious, and sexual books discouraged. 4+ star ratings preferred
I Crave Freebiesfree (paid?)unknownFree books only. There may be a paid tier but you will have to inquire.
eReaderIQfree to $40 yes This site scrapes the Kindle Store, and will find your ebook when it goes on sale. You can also pay for extra promotion.
New Free Kindle Booksfree, $5unknownFree and discounted ebooks. Placement is a crap shoot. The $5 guarantees the book will be listed.
Free Book Clubfreenofree ebooks only
Deal Seeking MomfreeunknownA site with links to lots of free stuff and great deals, including ebooks.
Free Stuff Unlimitedfreeunknownsee above
eBook Korner Kafefreeyesappears to be FB only
Book AngelfreenoFree or cheap books. Must be PG13.
Free BooksfreeyesThere's a section for permafree.
eBook ListerfreenoFree and bargains. Non-fiction must have 3.5 star rating or better.
Frugal Tips and Freebiesfreenofree ebooks only
The eReader Cafefree, or $40noThree review, 4+ star rating  minimum.
Armadillo eBooksfree, or $20unknownNo restrictions stated
Indie Book of the DayfreeunknowneBooks reviews for quality and ratings.
One Hundred Free Booksfreeunknownacceptance not guaranteed
Content Mofree to $30yes*Initial listings are free. Paid tiers include social media shares, featured blog post.
It's Write Nowfree to $20noMust cost under $1.
Topless CowboyfreeyesFocused on cowboy romance.
Lovely Booksfree to $10yesFive day lead time required. $10 gets your ebook shared in 60 FB groups.
eBooks Habitfree to $15noAcceptance not guaranteed on free tier
Kindle Book Reviewfree to $20unknownsee above
eReader Girlfree to $20unknownfree listings only for free ebooks. Acceptance not guaranteed.
Kindle Book Promosfree to $40unknownNo restrictions stated
Book Bongofree to $50unknownAcceptance not guaranteed on free tier
Discount Book Manfree to $15yesNo restrictions stated
Pretty Hot Booksfree,  $25yes$25 guarantees social media promotion as well as a featured spot on the site's  home page for 7 days.

 

Paid Book Promotion Sites

The following sites don't offer a free tier.

SiteCostErotica allowed?Details
Book Raidup to $10yes BR has quality standards ad charges per click to promote your book on its site and newsletter.
Planet eBooks$20 to $60unknowneBooks will be promoted in the newsletter and on social media.
The Fussy Librarian$9 to $18yesTen reviews, 4-star rating. TFL tailors its newsletter to a reader's preferences, and only recommends books in genres a reader expresses interest in.
BookBubvariesyesSelective on what they will accept. Good track record.
eReader News Today$35 to $120noFree or cheap ebooks accepted. Checks books for quality.
Free Kindle Books and Tips$25 to $60no4-star average, and 8 reviews minimum.
Hot Zippy$23 to $337unknownFree, discounted, and regularly priced ebooks accepted.
Many Books$29unknownTen reviews required. eBook must be free or deeply discounted.
Good Kindles$25 to $45yesNo restrictions stated
Kindle Nation Daily$30 to $120unknownFree or deeply discounted books recommended but not required
Book Goodies$7.50 tp $40yesOnly free ebooks accepted
FreeBooksy$40 to $150yesTargeted genre mailing lists.  Only free ebooks accepted.
Book Gorilla$50 to $100yes*eBooks must have 5 reviews  and a 4 stars average.  100 pages plus length required.
Book Lemur$25 to $35unknownMore expensive books will cost more to promote.
Book Barbarian$30 to $50noSF&F only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
Red Roses Romance$15 to $30yesErotica and Romance only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
Book Adrenaline$10 to $20noThriller only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
eBook Hounds$10 to $45yesCost varies by genre

 

Disclaimer

One problem with this type of post is that sites like the ones listed above are changing every day. New ones open every so often while (thanks to Amazon) existing sites sometimes go out of business or just disappear. The links listed above were valid when I published this post, but I can't guarantee that the sites will still be there when you click on the link.

Please do let me know if any of these sites go dark (or if a new one launches), and I will be sure to update this list.

About Nate Hoffelder (11378 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:"I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

11 Comments on Nate’s Big List of Free & Paid Book Promotion Websites

  1. Minor point: I don’t think you should really call ereaderIQ a book promotion site. It is very much a service to readers telling them when books or authors they have selected have seen price reductions (not necessarily just a sale) or an e-book version of a paper book has been published. From an author’s point of view, if the reader hasn’t already selected that author or one of their books – or if the price reduction does not meet the selected criterion – then the subscriber will hear nothing about them.

  2. Few if any of these promotional sites will be of use for the ebook version of a traditionally published book, since the author can’t give it away or discount its price.

  3. Freebooksy now runs Bargainbooksy for books not free but priced $5.00 or less.

  4. Thanks Nate, and to the commenters as well. Getting back into the writing after 3 years away (intensive homeschooling). Have bookmarked this page for future reference. 🙂

  5. Tammi, yes in theory to adverts on ereaderIQ but in practice the only contact I have with the site is when they tell me about changes for a book/author that I’ve put on to watch (or when I add a new book/author) so the adverts are to all and intents invisible since I’m not going to go there at all often (even assuming that they are not blocked by Adblock Plus.) Still, I hope they are generating ad income so as to keep them going as I believe that they were hit hard by Amazon’s (unjustified in their case) changes to affiliate sales.

  6. @Mike – Before telling me I’m wrong, maybe read the information on the page I linked?

    All three of the advertising opportunities on that page are deal newsletters which go out daily . They do not require going to the ereaderiq page to see them. People who sign up for the newsletters get email from them, as with Bookbub or Freebooksy. Booksends in particular works fairly well, especially given the price.

  7. EreaderIQ has a free price-drop service, yes, but they monetize it with a deals newsletter that they have had for at least five or six years.

    I’ve been advertising on EreaderIQ for much of that time. They have a number of cool features you can’t get in most other places – such as highlighting KU books, adding the audiobook deals, and advertising up to 5 books in a series simultaneously.

  8. Thanks this is a most useful list for Indie Authors. I am sharing it with my friend cheers 🙂

  9. What is the return on these sites? I don’t see an ROI, which is what will determine if the site is useful. If I spend five dollars and only get four sales, that site isn’t useful. Great list, but that’s all it is.

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