Nate’s Big List of Free & Paid Book Promotion Websites

Nate's Big List of Free & Paid Book Promotion Websites Marketing Self-Pub As everyone knows, an ebook is an author's best marketing tool. You can trade a free ebook for a mailing list signup, or drop the price and rack up a lot of sales.

But in order to do that, you'll need to get your ebook in front of potential readers, and that is where paid and free ebook sites come in.

The following lists are a compilation of promotion sites, both free and paid. I have not used them all, but I have filtered out the more disreputable companies (Inkitt, for example) as well as any site that couldn't pass the smell test. I also skipped sites that offered no info on how you could join and promote your work (you would be surprised how often that happened).

The sites vary from forums where you can mention an ebook deal to services you can use to trade an ebook for emails. Each site has their own requirements, and so to help you out I did a little digging on each site, wrote a quick description, and then sorted the site into the appropriate list(s).

I initially started with just two lists, much like what Kindlepreneur published 3 years ago, but once I started classifying the sites I found had at least four different categories:

  • sites for building a mailing list
  • sites for building/managing an audience, and
  • free & paid book promotion sites

I have 70 sites listed in this post, but I would love to add more - especially for the first two categories.

Edit: So if you have a site you'd like me to add to this list, please fill out the form at the end of this post.

Let's start with the services that can grow your mailing list. This is a short list, but these sites can be incredibly valuable in the long run because they give you a chance not to just give away an ebook but to connect with readers.

Mailing Lists, Ho!

 

Site Cost Erotica allowed? Details
author's website free  yes An author's website should be your first choice for giving away a free ebook in exchange for signing up for your mailing list.
Book Funnel $20 to $250 a year yes BookFunnel is a little pricy but on the upside it makes it incredibly easy for a reader to download your ebook.
InstaFreebie free to $50 a year yes InstaFreebie is a slightly cheaper alternative to BookFunnel. There's an ongoing debate as to which is better.

Those three sites are great if you want to build your mailing list long-term, but what if you want to promote your career and build an audience?

Author Promotion Sites

Site Cost Erotica allowed? Details
Book Daily free unknown Focused on sharing excerpts, not deals.
Book Sprout free to $20 unknown NetGalley lite. This service lets you distribute ARCs to fans, bloggers, etc.
eReader Girl $100 unknown "Author of the Week" featured post
Indie Author News unknown unknown Site promises author interviews and banner ads but does not give specifics.
Book Praiser free to $180 unknown Not a deals site so much as an author and book promotion service.

Do you just want to give away an ebook today?

There are hundreds of sites that can help in a wide variety of ways. Some just list your ebook deal on their site, while others have an email newsletter. Some are free, while others charge fees.

Let's start with the free sites (in no particular order).

Free Book Promotion Sites

Site Cost Erotica allowed? Details
Free Books and More  free yes The ebooks can be either free or paid, but they must have at least 10 reviews, a minimum 3.5 star rating, and be at least 100 pages long.
MobileRead Forums free yes This is less a book promotion site than an online community that keeps a section just for ebook deals
Awesome Gang free or $10 yes AG promotes ebook deals to its 55,200 FB and its 14,500 Twitter followers. It also has a newsletter, and for $10 you can be featured for two days.
eBookasaurus free or $10 no All books accepted and promoted on its site and in its newsletter. The $10 is for featured promotion.
Book Sliced free unknown Both paid and free accepted and promoted in newsletter and on its site.
Reading Deals free or $29 no Content quality standards, and at least 5 reviews with a 4 star average.
People Reads free to $30 yes No typos, good covers, and at least 10 reviews with a 3.9 star average.
The Book Circle free to $19 no At the free tier, you might get your ebook listed on their deals page and promoted on social media. The paid tiers guarantee promotion.
Book Pinning free unknown Like Pinterest, but for book covers.
Free Kindle Deal free unknown Book has to be free, and in the Kindle Store.
eBook Stage free to $50 unknown Must have a quality book cover, and a an average review of 0.0 stars or higher.
Ask David free to $10 unknown Newsletter promotion is free, but if you want Tweets that will cost $10.
Free Today on Kindle & Beyond free unknown Facebook group only
Book Hippo free unknown  UK-focused service, free account is required
Free Kindle Books free* unknown No restrictions on price or free book, but placement is only guaranteed with a donation.
Totally Free Stuff free unknown A site with links to lots of free stuff, including ebooks.
Book Deal Hunter free unknown Free ebooks only. No guaranteed listing. Must be submitted at least 2 days in advance.
eBook Skill free to $28 unknown Submitting a book is free, but featured placement and activity reports cost extra.
Zwoodle Books free no Hate, religious, and sexual books discouraged. 4+ star ratings preferred
I Crave Freebies free (paid?) unknown Free books only. There may be a paid tier but you will have to inquire.
eReaderIQ free to $40  yes  This site scrapes the Kindle Store, and will find your ebook when it goes on sale. You can also pay for extra promotion.
New Free Kindle Books free, $5 unknown Free and discounted ebooks. Placement is a crap shoot. The $5 guarantees the book will be listed.
Free Book Club free no free ebooks only
Deal Seeking Mom free unknown A site with links to lots of free stuff and great deals, including ebooks.
Free Stuff Unlimited free unknown see above
eBook Korner Kafe free yes appears to be FB only
Book Angel free no Free or cheap books. Must be PG13.
Free Books free yes There's a section for permafree.
eBook Lister free no Free and bargains. Non-fiction must have 3.5 star rating or better.
Frugal Tips and Freebies free no free ebooks only
The eReader Cafe free, or $40 no Three review, 4+ star rating  minimum.
Armadillo eBooks free, or $20 unknown No restrictions stated
Indie Book of the Day free unknown eBooks reviews for quality and ratings.
One Hundred Free Books free unknown acceptance not guaranteed
Content Mo free to $30 yes* Initial listings are free. Paid tiers include social media shares, featured blog post.
It's Write Now free to $20 no Must cost under $1.
Topless Cowboy free yes Focused on cowboy romance.
Lovely Books free to $10 yes Five day lead time required. $10 gets your ebook shared in 60 FB groups.
eBooks Habit free to $15 no Acceptance not guaranteed on free tier
Kindle Book Review free to $20 unknown see above
eReader Girl free to $20 unknown free listings only for free ebooks. Acceptance not guaranteed.
Kindle Book Promos free to $40 unknown No restrictions stated
Book Bongo free to $50 unknown Acceptance not guaranteed on free tier
Discount Book Man free to $15 yes No restrictions stated
Pretty Hot Books free,  $25 yes $25 guarantees social media promotion as well as a featured spot on the site's  home page for 7 days.
DigitalBookToday.com free to $20  no The ebooks at least 18 reviews and a minimum 4.0 star rating. Will list for up to 4 consecutive days if free that long.

 

Paid Book Promotion Sites

The following sites don't offer a free tier.

Site Cost Erotica allowed? Details
Book Raid up to $10 yes  BR has quality standards ad charges per click to promote your book on its site and newsletter.
Planet eBooks $20 to $60 unknown eBooks will be promoted in the newsletter and on social media.
The Fussy Librarian $9 to $18 yes Ten reviews, 4-star rating. TFL tailors its newsletter to a reader's preferences, and only recommends books in genres a reader expresses interest in.
BookBub varies yes Selective on what they will accept. Good track record.
eReader News Today $35 to $120 no Free or cheap ebooks accepted. Checks books for quality.
Free Kindle Books and Tips $25 to $60 no 4-star average, and 8 reviews minimum.
Hot Zippy $23 to $337 unknown Free, discounted, and regularly priced ebooks accepted.
Many Books $29 unknown Ten reviews required. eBook must be free or deeply discounted.
Good Kindles $25 to $45 yes No restrictions stated
Kindle Nation Daily $30 to $120 unknown Free or deeply discounted books recommended but not required
Book Goodies $7.50 tp $40 yes Only free ebooks accepted
FreeBooksy $40 to $150 yes Targeted genre mailing lists.  Only free ebooks accepted.
Book Gorilla $50 to $100 yes* eBooks must have 5 reviews  and a 4 stars average.  100 pages plus length required.
Book Lemur $25 to $35 unknown More expensive books will cost more to promote.
Book Barbarian $30 to $50 no SF&F only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
Red Roses Romance $15 to $30 yes Erotica and Romance only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
Book Adrenaline $10 to $20 no Thriller only. Discounted or free books. Minimum 3.5 star rating. Cost varies by cover price.
eBook Hounds $10 to $45 yes Cost varies by genre
Whizbuzz Books $49 no explicit cover images n\a
Bargain Booksy $25 and up yes Books priced $3.99 and below, no minimum review requirements,
Red Feather Romance $100 and up no Free and discounted steamy contemporary romance. Must be rated 3.5 or higher.
NewInBooks $299 and up no For new releases in Mystery, Romance, Literary Fiction, Science Fiction, Fantasy and Biography

Disclaimer

One problem with this type of post is that sites like the ones listed above are changing every day. New ones open every so often while (thanks to Amazon) existing sites sometimes go out of business or just disappear. The links listed above were valid when I published this post, but I can't guarantee that the sites will still be there when you click on the link.

Please do let me know if any of these sites go dark (or if a new one launches), and I will be sure to update this list.

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader: He's here to chew bubble gum and fix broken websites, and he is all out of bubble gum. He has been blogging about indie authors since 2010 while learning new tech skills at the drop of a hat. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.

16 Comments

  1. Mike Hall22 January, 2018

    Minor point: I don’t think you should really call ereaderIQ a book promotion site. It is very much a service to readers telling them when books or authors they have selected have seen price reductions (not necessarily just a sale) or an e-book version of a paper book has been published. From an author’s point of view, if the reader hasn’t already selected that author or one of their books – or if the price reduction does not meet the selected criterion – then the subscriber will hear nothing about them.

    Reply
  2. Tammi Labrecque22 January, 2018
    Reply
  3. Peter Winkler22 January, 2018

    Few if any of these promotional sites will be of use for the ebook version of a traditionally published book, since the author can’t give it away or discount its price.

    Reply
    1. Nate Hoffelder23 January, 2018

      Well, these sites are only of use to publishers, anyway. It’s just that some of those publishers are handling their own books, while others are not.

      Reply
  4. Modi Gliani22 January, 2018

    Freebooksy now runs Bargainbooksy for books not free but priced $5.00 or less.

    Reply
  5. Kaz Augustin22 January, 2018

    Thanks Nate, and to the commenters as well. Getting back into the writing after 3 years away (intensive homeschooling). Have bookmarked this page for future reference. 🙂

    Reply
  6. Mike Hall23 January, 2018

    Tammi, yes in theory to adverts on ereaderIQ but in practice the only contact I have with the site is when they tell me about changes for a book/author that I’ve put on to watch (or when I add a new book/author) so the adverts are to all and intents invisible since I’m not going to go there at all often (even assuming that they are not blocked by Adblock Plus.) Still, I hope they are generating ad income so as to keep them going as I believe that they were hit hard by Amazon’s (unjustified in their case) changes to affiliate sales.

    Reply
  7. Tammi Labrecque23 January, 2018

    @Mike – Before telling me I’m wrong, maybe read the information on the page I linked?

    All three of the advertising opportunities on that page are deal newsletters which go out daily . They do not require going to the ereaderiq page to see them. People who sign up for the newsletters get email from them, as with Bookbub or Freebooksy. Booksends in particular works fairly well, especially given the price.

    Reply
  8. David Gaughran24 January, 2018

    EreaderIQ has a free price-drop service, yes, but they monetize it with a deals newsletter that they have had for at least five or six years.

    I’ve been advertising on EreaderIQ for much of that time. They have a number of cool features you can’t get in most other places – such as highlighting KU books, adding the audiobook deals, and advertising up to 5 books in a series simultaneously.

    Reply
  9. Rose English24 January, 2018

    Thanks this is a most useful list for Indie Authors. I am sharing it with my friend cheers 🙂

    Reply
  10. Robert Manley25 January, 2018

    What is the return on these sites? I don’t see an ROI, which is what will determine if the site is useful. If I spend five dollars and only get four sales, that site isn’t useful. Great list, but that’s all it is.

    Reply
  11. […] Hoffelder presents Nate’s Big List of Free & Paid Book Promotion Websites posted at The Digital Reader, saying, “You can’t sell an ebook if no one knows it is on sale, […]

    Reply
  12. […] Hoffelder presents Nate’s Big List of Free & Paid Book Promotion Websites posted at The Digital Reader, saying, “You can’t sell an ebook if no one knows it is on sale, […]

    Reply
  13. Pedro Barrento30 May, 2018

    I’ve written a detailed account of a Kindle Countdown Deal, listing promo services I used, costs incurred and results. There aren’t that many such accounts on the Net and none that I know of that are recent so I think it sort of complements the above article.
    https://ideasforarevolutioneng.wordpress.com/2018/05/24/how-to-promote-part-five/

    Reply
  14. Katherine24 October, 2018

    I would like to add another one to the list. It’s completely free. Their promotion includes adding the book (cover, description, etc.). If you’re interested go check it out and fill out the form. http://www.kindlerella.com/2018/09/free-book-promotion-on-kindlerella.html You’ll get a confirmation mail once your book is live on their blog. I mean, it’s a free exposure, so why not?

    Reply

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