Pocket Adds “Send to Friend” Sharing Option

pocket send to friendThe save-for-later service Pocket is getting a lot of press today for a relatively minor feature that they've just added to the service. It's called "Send to a Friend", and it is a redesign of the sharing menu which calls out the existing email sharing option. Pocket has noted over the past years that users share far more content by email than by any other venue, be it Facebook, Twitter, or smoke signals. In fact, email accounts for two-thirds of the sharing in Pocket.

That's why Pocket is going to make it easier to send emails to friends by offering your most frequent shares as individual options in the sharing menu. The newly redesigned menu will also adapt to a user's most recently used services (Twitter, Facebook, Evernote, or Buffer)

TBH I don't think that's really all that interesting, but the new features for receiving the shared content are. Pocket has added a new inbox where a user can receive the content that other Pocket users send. They've also added enhanced notifications so that a user can choose to receive a push notification whenever they get a piece of shared content. Both of these features are great additions because they eliminate the need to check an external email client.

Pocket is now seeing around 35 million articles and videos being saved each month, far more than the 240 million items saved in 2012.

About Nate Hoffelder (11482 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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