Ematic Launches New Contender for Best Budget Under $90

Theematic-em63-01[1] average sub-$100 Android tablet has a cheap 7″ screen, single core CPU, and generally marginal performance. Most of the tablets aren’t worth buying, but there are exceptions.

One of those exceptions launched today, and it looks like the Hisense Sero 7 finally has some competition. The latest tablet from the gadget maker Ematic is now available on Amazon.com and it looks sweet. The EM63 has a 7″ LCD screen with a resolution of 1024 x 600. It runs Android 4.1 Jelly Bean on a dual-core 1.5 GHz CPU with 4GB of storage, 1GB RAM, Wifi, and Bluetooth. It also has a multi-core GPU, HDMI, a microSD card slot, and a VGA webcam.

In addition to Jelly Bean, the tablet ships with Google Play as well as a variety of pre-installed apps including Google’s,  Evernote, Kingsoft Office, and ES File Manager.

All in all the specs are a lot better than any of the sub-$100 tablets I’ve reviewed, and I would bet that the difference is probably going to be obvious once I get my hands on one.


I know that some of the stories on this tablet belittle it because it only has a dual-core CPU, a weak battery, and an outdated screen, but I don’t see those as being issues because I take a historical perspective. It was around this time last year that Amazon started selling the second-gen Kindle Fire for $159. That tablet had the same screen resolution, a similarly capable CPU, and less actual storage (no card slot).

No one belittled that tablet so I don’t see why this one, which costs $70 less, deserves the criticism it’s getting. Also, the EM63 has about the same specs and price as the Hisense Sero 7. That tablet was called a decent  value when it launched back in May and I bet the same can be said for the EM63.

You can find the EM63 on Amazon for $85 to $90 plus shipping.


Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder and editor of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.


  1. Mark Coppock15 October, 2013

    “…aren’t worth buying…”

    1. Nate Hoffelder15 October, 2013


  2. Name16 October, 2013

    Since you are in the US, you should rather buy a refurbished Nook HD for $70: http://www.ebay.com/itm/ws/eBayISAPI.dll?ViewItem&item=200973067473

    Seems to provide much better value. Alas, truely cheap offers don’t seem to be found here in Europe.

  3. […] the press release for this tablet crossed my desk last month I thought it had the potential to offer a decent value in the sub-$90 price range. It offers a […]


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