Amazon Launches the Dash, a Handheld Shopping Tool

It seems the Amazon Launches the Dash, a Handheld Shopping Tool Amazon Fire TV wasn't the only gadget Amazon wanted to launch this week.

Earlier today Amazon unveiled the Amazon Dash, a handheld shopping device which combines a barcode scanner with a microphone. The Dash measures roughly 6 inches long, and it also has Wifi so it can connect to your home network.

It's designed to be tied directly into an Amazon Prime Fresh account, enabling Amazon customers to simply scan or speak the name of a product they need. Sure, it doesn't do much more than Amazon's mobile shopping app, but the Dash looks to be designed to be much sturdier than your average smartphone.

Amazon Launches the Dash, a Handheld Shopping Tool Amazon The Dash is being given away free to select Amazon Prime Fresh customers, probably with the goal of making it easier to buy stuff from Amazon. Amazon is currently accepting applications from potential Dash testers, and of course they will need to live in one of the 3 markets where the Amazon Fresh service is offered: Seattle, southern California, or San Francisco.

Accortding to the statement Amazon sent me, they're only accepting applications from customers in the California markets, and not Seattle:

With Dash, Prime Fresh customers can easily shop over 500,000 Amazon items for same-day and early morning delivery, including electronics, toys, fresh groceries, household essentials and local favorites

--

So was anyone surprised by the  voice recognition? I wasn't, and not just because the Fire TV had voice search when it launched earlier this week.

Amazon has acquired at least 2 different voice recognition companies over the years, including Yap, a voicemail-to-text startup acquired in November 2011, and Evi, which was bought in early 2013 for its Siri-like virtual assistant.

I predicted in 2011 that Yap would show up in a retail service or product of some kind, so the only surprise is that it took two and a half years to work the bugs out.

And to be honest, I expected the tech to be integrated into a mobile shopping app, not the handheld device shown off in the video below:

About Nate Hoffelder (9946 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader:He's here to chew bubble gum and fix broken websites, and he is all out of bubble gum. He has been blogging about indie authors since 2010 while learning new tech skills at the drop of a hat. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.

2 Trackbacks & Pingbacks

  1. Amazon Echo is Siri in a Box (Video) - The Digital Reader
  2. Amazon Launches the Dash Button, a One-Click Solution for Shopping ⋆ Ink, Bits, & Pixels

Leave a comment

Your email address will not be published.


*


This site uses Akismet to reduce spam. Learn how your comment data is processed.

Tweet
Share
+1
Pin
Share
0 Shares
%d bloggers like this: