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Amazon is Beta-Testing a New Author Portal

Amazon started sending out emails today to a select number of authors, inviting them to participate in a beta:

We invite you to take a special sneak peek at the beta of Amazon Author, the new Author Central experience.

Amazon Author offers a one-stop solution for personalizing your Amazon Author Profile, managing your books, and more around the world. Log in once and you’ll be able to update your Amazon Author Page in the United States, the United Kingdom, Germany, France, Spain, Italy, India and Japan with biographies in each language. With a new-and-improved site design, Amazon Author works beautifully on your smartphone and tablet as well as your computer.

During the beta period, you’ll still access some features, such as Sales Rank, U.S. Nielsen BookScan sales data, and Customer Reviews, via Author Central while we work on migrating each to Amazon Author.

According to reports on KBoards and Facebook,  the new author portal lets users easily edit the author page on each of Amazon’s websites, saving authors the bother of visiting each website one at a time.

The updates go live almost instantly, while the soon-to-be-replaced Author Central portal reportedly took 10 to 15 minutes.

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