Welcome to 2007: B&N Launches a Podcast, Joins Myspace

There are times where I feel bad for heckling B&N for being so far behind the curve that they think it’s a flat line. Then they  go and do something like this:

Barnes & Noble today launched “The B&N Podcast,” featuring in-depth conversations with today’s most popular authors including Peter Gethers, John Grisham, Paula Hawkins, Imbolo Mbue, J. Courtney Sullivan, Colson Whitehead, and more. The Barnes & Noble Podcast goes behind the scenes with today’s most interesting writers, exploring what inspires them, their methods and what they were thinking when they wrote their books.

The B&N Podcast is available for listeners today on BN.com/podcast, the iTunes App Store and Stitcher. Barnes & Noble will be posting six to eight interviews each month, with many more huge names to come during the packed fall publishing season.

“Barnes & Noble is already a destination for customers to meet the authors they love and have conversations about their favorite books,” said Fred Argir, Chief Digital Officer. “The B&N Podcast is a natural extension of those conversations, bringing the biggest names in literature directly to their audiences in a meaningful new way that only Barnes & Noble can deliver.”

The first series of episodes, which are available now, include discussions with:

  • Colson Whitehead, author of The Underground Railroad
  • John Grisham, author of Camino Island
  • J. Courtney Sullivan, author of Saints for All Occassions
  • Paula Hawkins, author of Into the Water
  • Peter Gethers, author of My Mother’s Kitchen: Breakfast, Lunch, Dinner, and the Meaning of Life
  • Imbolo Mbue, author of the latest Oprah Book Club pick, Behold the Dreamer.

In coming weeks, episodes featuring fan-favorite authors including Jennifer Finney Boylan, Yaa Gyasi, Jo Nesbo, and more, will become available. For more information customers can visit BN.com/podcast, or follow us on TwitterInstagramPinterest and Snapchat (bnsnaps), and like us on Facebook.

It’s almost as if they are working from a decade old marketing guide, isn’t it?

I can’t wait until they turn the page, read the bit about embracing new markets, and come up with the brilliant idea of selling books on Facebook and Twitter.

Or even better, they’ll decide to start charging the same price in store s they do online.

image by brainblogger

Nate Hoffelder

View posts by Nate Hoffelder
Nate Hoffelder is the founder of The Digital Reader. He has been blogging about indie authors since 2010 while learning new tech skills weekly. He fixes author sites, and shares what he learns on The Digital Reader's blog. In his spare time, he fosters dogs for A Forever Home, a local rescue group.


  1. […] of copying old ideas, Barnes & Noble is ending out emails to indie authors, asking them to participate in a new […]

  2. Mosby16 August, 2017

    It’s also on Google Play in the podcast section.

  3. Frank16 August, 2017

    New podcasts are still coming out and they didn’t become so popular until about five years ago. At least BN didn’t really create a MySpace account. They are on all the hip social networks.

  4. […] to be outdone by Barnes & Noble, ebook distributor Smashwords has launched a podcast. It is not called WordSmash (which would have […]

  5. […] to be outdone by Barnes & Noble, ebook distributor Smashwords has launched a podcast. It is not called WordSmash (which would […]

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