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Kindle Unlimited Payment Dips Slightly in September 2015

Kindle-UnlimitedAmazon has released the monthly stats for Kindle Unlimited, its access-based ebook service.

The total funding for September 2015 was $12 million, up slightly from August 2015. The average per-page payment was $0.00507, down ever so slightly from August 2015 ($0.0051). A total of 2.366 billion pages were read, worldwide.

Here’s the running tally of monthly funding pools:

  • May 2014: $1.2 million
  • June 2014: $1.2 million
  • July: $2.5 million (Kindle Unlimited launches early in the month)
  • August: $4.7 million
  • September: $5 million
  • October: $5.5 million
  • November 2014: $6.5 million
  • December 2014: $7.25 million
  • January 2015 – $8.5 million
  • February 2015: $8 million
  • March 2015: $9.3 million
  • April 2015: $9.8 million
  • May 2015: $10.8 million
  • June 2015: $11.3 million
  • July 2015: $11.5 million
  • August 2015: $11.8 million
  • September 2015: $12 million

Thanks, Morris!

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Thomas October 16, 2015 um 12:38 am

Where does the money come from, and how do they determine how much is paid per page?

Nate Hoffelder October 16, 2015 um 6:43 am

No one know. Amazon decides the funding based on some arcane and opaque calculations.

Greg Strandberg October 16, 2015 um 1:36 am

Any speculation on what the per-page payout might be this time next year?

How about .0025? Pretty drastic, I know. I don’t think it’ll come to that, but I wonder how long the current payouts are sustainable.

.0040 would not surprise me for Christmas season 2016.

Kindle Unlimited Payment Dips Slightly in September 2015 | The Passive Voice | A Lawyer's Thoughts on Authors, Self-Publishing and Traditional Publishing October 16, 2015 um 11:00 am

[…] Link to the rest at The Digital Reader […]

Xiggy October 16, 2015 um 1:30 pm

So Amazon is on track to pay upwards of $140 million a year in royalties through KU. In my mind the comparison is how much would this aggregate number of authors be expected to making otherwise, through traditional revenue channels? Any insight on that issue?

Nate Hoffelder October 16, 2015 um 1:37 pm

How much _would_ authors have made?

That I can’t answer. But as I pointed out last month, KU paid out more money last quarter than the Nook Store did.

And since the Author Earnings Report says that the Nook Store is still bigger than Kobo or Google Play Books, KU is clearly one of the major players.

Daniel Berkowitz October 19, 2015 um 8:17 am

Thousands of writers use the sales tool Selz to help sell their ebooks. So the company decided to analyzed the data of those in the top 10th percentile of sales to find out how they are so successful.
Kristen Runvik, Selz’s senior community manager, outlines the five best practices that can produce huge gains in sales.
The first tool Runvik outlines is the “abandoned cart.”
“Ebook buyers put things in carts,” Runvik writes, “an unwieldy concept in the physical world but the norm online. Yet more than 68.5 percent of all shopping carts are abandoned at the checkout.”
“The important point,” Runvik continues, “is that many of those sales can be recovered by simply reaching out to the buyer and politely reminding them that their ebooks are still sitting there waiting to be purchased.”
Much more.
To get all the ebook and digital publishing news you need every day in your inbox at 8:00 AM, sign up for the DBW Daily today!
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