So Barnes & Noble launched their new Nook Touch yesterday with a round of press briefings in the afternoon. I wasn’t there, sadly, and I didn’t even find out there were any briefings until after they were over.
Naturally this pissed me off, and I kept politely bugging B&N until Mary Keating told me why:
The reporters invited to our launch were asked to honor an embargo. Given your continued “leaks” we didn’t feel you would honor our embargo.
Hehehe. I’m putting that on my trophy wall.
The thing is, folks, B&N has never ever asked me to honor an embargo. Never. Not once. Nor have they ever given me any info with even an implied understanding that I should hold the story until a later date. And they haven’t even gone so far as to ask me to not run a story. So they have absolutely nothing to base this snubbing on.
And in case you’re wondering, I have honored embargoes from Sony, Pocketbook, Kobo, as well as companies that I can’t even name (the stuff is still embargoed). I can keep a secret, provided someone asks me to do so. B&N never even asked, not once, so they have no valid reason to think I cannot be trusted.
The only reason that I can see for them to exclude me was that I write stuff they don’t like. The Nook Store security leak story from last month would be a good example, or the Nook Color Acclaim, the November Nook Tablet launch, Nook Audio, or the leaked signage from earlier this week.
To put it simply, I’m too fucking good at finding out stuff.
I can live with that.
I will happily stay the outside gadfly. I’m going to keep getting the stories no one else does, and in exchange I will have to give up the nearly identical launch day stories that all blogs write. I am happy to make that trade.
P.S. For the longest time I’ve wondered if there were companies who had a policy along the lines of “Make sure Nate doesn’t find out this secret” (referring to me by name). Clearly B&N is heading in that direction, and it is a testament to my abilities.