authors
Here’s a selection of helpful posts we’ve written for our author audience.
A reader left a comment on last night's infographic post, and I thought it deserved its own post. Mark Williams asked: The possibilities are endless, but can you point us to any beginner’s guides
[Read More ...]Infographics are a popular marketing tool in the business world because they are a great way to get a company's name out in front of potential customers. A popular infographic could be shared
[Read More ...]If you have a WordPress site, chances are you have heard of something called Gutenberg. You could have seen one of the posts written about it over the past 18 months (such as mine), or you may have
[Read More ...]In my morning coffee link post this morning I included a post on The Book Designer where a so-called "expert" made various claims about PDFs, including that PDFs aren't ebooks and that PDFs "can’t
[Read More ...]So as you may know, my mother is on my Amazon account. (There is a point to this anecdote, trust me.) We mainly use it to read ebooks; I sideload SF ebooks while she reads free romance novels. This
[Read More ...]Amazon has been shipping the Echo smart speakers for several years now, but the tech is still new to some of us. For example, I just got my first Echo, an Echo Dot. I'm still finding out what it can
[Read More ...]When it comes to world-building, some authors just make up a world as they write the story, while others take the time to invent cultural rules defining gremlin marriages and divorces. No matter
[Read More ...]Apple is notorious for the ridiculously pointless rule that if you want to sell ebooks on their platform, you have to use their app and their hardware to do so (or go through an aggregator). While
[Read More ...]You've heard over and over that the best way to promote your author career is a robust mailing list. This is true no matter the product, the business model, or the industry. A mailing list is
[Read More ...]Social media and crowd-funding may be getting all the hype, but frankly the most effective way to make a sale or build an audience is through mailing lists. You can maintain a mailing list in your
[Read More ...]One of the first - and possibly the most important - things authors learn about developing their writing career is that marketing is not something you can just do once and then forget about. Instead,
[Read More ...]Finding the right niche / genre / keywords to market your book, and then parsing the sales data once your ebook is on the market, can mean the difference between a best-seller book and one no one has
[Read More ...]Share buttons for social media such as Facebook and Twitter are a great way to grow your audience organically and let your readers support your work by sharing it their social media networks. The
[Read More ...]by Evan Gow In the world of Startups, Dave McClure is a boss. He’s invested in 5 unicorns (a moniker for startups worth over a billion dollars), something very few people have done. Besides being
[Read More ...]As I am sure you know, there aren't enough hours in the day to get all your work done. This is why we are always looking for new ways to automate tasks, and why I started the Tech Tools for Authors
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