Fujitsu are opening an ebookstore, and they didn’t mention their e-readers

One interesting story you might have heard about this past week is that Fujitsu  will be opening an ebookstore in Japan. The ebookstore will be stocked initially through a partnership with Dai Nippon Printing Co., Ltd. (DNP) and DNP's affiliate, MobileBook.jp Inc. But Fujitsu also plan to stock the ebookstore with their own content. They're going to provide the approximately 300k magazines, white papers, survey reports published by G-Search Limited, a Fujitsu Group company. In addition, the service will include business, IT, test prep and other ebook content from Fujitsu FOM Limited.

Fujitsu are promising that you'll be able to read the ebooks on PCs and Android, but curiously enough they don't mention their line if ereaders, Flepia.

Actually, I know why the Flepia ereaders weren't mentioned; they're not a major platform. Yes, Fujitsu are working on new screen tech, but how many do you think they've sold?

I'd guess that in a highly competitive gadget market like Japan, it would be best to sum up the number of Flepia ereaders sold as "not too damn many".

In fact, I've got the feeling that the Flepia is a test bed for the screen tech and not a commercial product in its own right. That's just my opinion, but you'd have to admit that Fujitsu would be happier selling the screen to several other companies.

About Nate Hoffelder (11394 Articles)
Nate Hoffelder is the founder and editor of The Digital Reader: "I've been into reading ebooks since forever, but I only got my first ereader in July 2007. Everything quickly spiraled out of control from there. Before I started this blog in January 2010 I covered ebooks, ebook readers, and digital publishing for about 2 years as a part of MobileRead Forums. It's a great community, and being a member is a joy. But I thought I could make something out of how I covered the news for MobileRead, so I started this blog."

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